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BEEF FARMER ROBERT MACKENZIE IS LEADING THE FIGHT AGAINST EXPORT FOOD FRAUD
Beef Industry News, Community TNM Creative Media Beef Industry News, Community TNM Creative Media

BEEF FARMER ROBERT MACKENZIE IS LEADING THE FIGHT AGAINST EXPORT FOOD FRAUD

Gloucester beef farmer Robert Mackenzie knows his family branded product is being ripped off overseas and he’s looking to put a stop to it.

Food fraud is the deliberate misrepresentation of food products for the purpose of economic gain, and in the case of Macka’s Australian Black Angus Beef, its labeling is being falsified and put on inferior products.

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MACKAS PASTORAL EXPORT TO CARRY ON CATTLE LEGACY
Beef Industry News TNM Creative Media Beef Industry News TNM Creative Media

MACKAS PASTORAL EXPORT TO CARRY ON CATTLE LEGACY

How do you keep the next generation carrying o the family legacy? You create and export market to keep them interested in staying on the land while ar the same time making it sustainable. This is exactly what Robert Mackenzie and his father Bruce from Mackas Pastoral did to make sure his sons James and Jack – the fourth generation – were able to draw and income from the family farming operation.

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